Founder & Creative Director
January 2019 - Present
Work with startups and small businesses to craft compelling web copy, write impactful content, and develop smart communications strategies.
- Email: subscriber newsletters, drip campaigns
- Longform: case studies, white papers, blog posts
- Sales collateral: one sheets, decks
- Copy: digital ads, optimized sites, style guides
March 2019 - Present
Create educational scripts and marketing materials for the Applied Digital Skills platform on a contract at Google.
- Interview teachers for case study and spotlight stories that are featured on the website.
- Draft quizzes that are used by teachers and students to assess their understanding of the curriculum.
- Translate lessons from Applied Digital Skills to Workbench for easier customizing by teachers and instructors.
- Support back-end creation, including closed-caption development, full lesson uploading and help center articles.
December 2017 - Present
Produce industry-leading long-form content focused on shipping and marketing for the U.S. Postal Service.
- Work with strategy and account teams as well as art and creative directors to create articles, whitepapers and other digital copy for USPSDelivers.com.
- Present to and occasionally correspond with USPS clients for constructive feedback on in-progress work.
- Edit and proofread work of associate copywriters through various rounds, including legal review and Q/A.
My work at MRM//McCann contributed to a Bronze Lion at Cannes in 2018 for the USPS Operation Santa campaign.
Senior Content Producer
August 2015 - December 2017
Create, implement, and oversee content strategies that support the marketing and sales departments in promoting and growing the company.
- Produced high-quality, strategic content to connect leading Fortune 100 brands with everyday consumers.
- Wrote and managed sales collateral, including pitch decks, case studies, executive summaries and more.
- Ideated, coordinated and produced videos of interviews with industry leaders and website tutorials.
- Led the relaunch of brand voice and style through persona research and stylebook development.
Senior Copywriter, June 2016 –March 2017
Copywriter, August 2015 – June 2016
My work at Crowdtap contributed to the Shorty Award-winning #EverydayCare Campaign from Whirlpool.
March 2015 - May 2018
Write comedy sketches performed at the Upright Citizen's Brigade Theater's Maude Night with teams The Classic (2017-2018) and One Idiot (2015-2017).
- Wrote multiple sketches featured at the Austin Sketch Festival in 2016 and 2018.