December 2017 - Present
Produce industry-leading long-form content focused on shipping and marketing for the U.S. Postal Service.
· Work with strategy and account teams as well as art and creative directors to create articles, whitepapers and other digital copy for USPSDelivers.com.
· Present to and occasionally correspond with USPS clients for constructive feedback on in-progress work.
· Edit and proofread work of associate copywriters through various rounds, including legal review and Q/A.
My work at MRM//McCann contributed to a Bronze Lion at Cannes in 2018 for the USPS Operation Santa campaign.
Senior Content Producer
August 2015 - December 2017
Create, implement, and oversee content strategies that support the marketing and sales departments in promoting and growing the company.
· Produced high-quality, strategic content to connect leading Fortune 100 brands with everyday consumers.
· Wrote and managed sales collateral, including pitch decks, case studies, executive summaries and more.
· Ideated, coordinated and produced videos of interviews with industry leaders and website tutorials.
· Led the relaunch of brand voice and style through persona research and stylebook development.
Senior Copywriter, June 2016 –March 2017
Copywriter, August 2015 – June 2016
My work at Crowdtap contributed to the Shorty Award-winning #EverydayCare Campaign from Whirlpool.
November 2017 - Present
Create posts about the beverage alcohol industry with strategic direction from the internal marketing team.
· Develop content based on industry trends, helping to establish the company as a thought leader.
· Write and edit copy on topics like generational marketing, data-driven retail strategies and more.
· Craft case studies based on internal data and anecdotal research for use by the sales team.
March 2015 - May 2018
Write comedy sketches performed at the Upright Citizen's Brigade Theater's Maude Night with teams The Classic (2017-2018) and One Idiot (2015-2017).
- Wrote multiple sketches featured at the Austin Sketch Festival in 2016 and 2018.
January 2013 - August 2015
Managed marketing collateral and social media outlets, assisted users, and expanded our network of app creators.